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Pinterest Introduces ‘News’ Feature to Improve Content Discovery

In place of Pinterest’s activity feed, the company has installed a new tool called “News.” The feed displays boards where your recent pins have been repinned, creating a feed of potentially relevant content that users can peruse from their own profiles or those of others.

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Pinterest Introduces ‘News’ Feature to Improve Content Discovery

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Posted in Newsby NBT News Pinterest

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Have You Had Your Monthly Link Juice?

Many social media clients end up on page 1 of Google with the help of social networking publicity companies, and have opted to have professional social media techs take a look at their site each month to be sure they are at the top of their SEO game. To make this more efficient, companies like Mohr Publicity give clients the opportunity to “subscribe” to a number of services per month to increase their Link Juice. Link juice is the currency of Google and search engines. It increases the number of sites pointing back to you and can increase the amount of traffic generated for your business. In other words, it’s the secret sauce that allows you to beat your competitors for rankings online. With an SEO subscription, each month social networking technicians will take a look at your site and suggest services for you. Once you give the okay, they get to work and send you reports when services are complete. Everything is included in your monthly subscription.Who ever said success can’t be automated?

Google looks at how sites link to each other to figure out which ones are the best. To show this in a way that’s understandable, let’s show a few examples. Let’s say that Site A and Site B are both about ‘some keyword’ and would both like to rank for ‘some keyword’.

Google is going to take a look at links to determine which of these two sites is likely the best. At the most basic level, let’s say that Site A gets a link from a site that Site B doesn’t get:

Site A now looks better to Google and will outrank Site B. Let’s say that Site C decides to link to Site B, as well:

Now they both look the same to Google, who will now have to look at another ranking factor to determine which one is the best. There are other factors but none of them is nearly as important as the link juice factor.

Let’s add two new sites into the mix to further illustrate different scenarios that can happen:

In the above example, we now have Site D linking to Site A and Site E linking to Site B. To figure out which site is better between Site A and Site B, Google will have to look at the sites that are linking to Site D and Site E:

In the above example, Site D has more link juice than Site E because it’s getting links from Site F, Site G, and Site H. That means that Site A has more link juice than Site B. Site A will therefore outrank Site B.

Google is able to map out link relationships on an enormous scale and that’s what makes them Google.

For competitive keywords, the ranking sites have millions of links from other sites who have hundreds of thousands of links from other sites who have links from other sites who have links from other sites.

There are also non-competitive keywords that would require very few links to get ranked #1 in Google. I have #1 rankings that were achieved because of one link. This happens because all of the other sites have zero links from other sites or they have links only from sites that have no juice.

Every keyword is different and if you want to rank #1 for your keyword, your job is to get more link juice than the other sites that currently show up for that keyword.

To increase your juice you need to get more links, especially from sites that have a lot of juice.

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Posted in Newsby NBT News Next Big Thing In Social Media

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ReadWrite – Top 10 Most Popular Tags On Instagram

Instagram hashtags can also be surprisingly effective in fueling content discovery. Here are the ten most popular tags used by Instagrammers.

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ReadWrite – Top 10 Most Popular Tags On Instagram

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Posted in Instagram

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Twitter’s Instagram for video iPhone app, Vine, is here – Pocket-lint

UPDATE: Vine for iPhone is now available. You can get it from the App Store for free.

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Twitter’s Instagram for video iPhone app, Vine, is here – Pocket-lint

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Vine, Twitter's Instagram for Video, Launching Soon – AllThingsD

Yes, you can use Twitter's new service to share video on Twitter. But it's supposed to be a standalone app, just like Instagram .

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Vine, Twitter's Instagram for Video, Launching Soon – AllThingsD

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Posted in Instagram

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Vine: Twitter’s New Way to Share Video

Today, Twitter is introducing Vine: a mobile service that lets you capture and share short looping videos. Like Tweets, the brevity of videos on Vine (6 seconds or less) inspires creativity. Now that you can easily capture motion and sound, we look forward to seeing what you create.

You can read more about the app on the Vine blog. Vine is currently available on the iPhone and iPod touch. You can download it for free from the App Store. We’re working now to bring it to other platforms, so stay tuned for that.

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Posted in Newsby NBT News Next Big Thing In Social Mediaby NBT News Twitter

Pinterest 101

Do you Pinterest? Do you even know what I am referring to? So for those of you that already use this amazing site….feel free to add your own two cents in the comments.

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Pinterest 101

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Filmmakers Say Instagram, Twitter Key to Generating Buzz at …

A panel of filmmakers at the Sundance Film Festival Saturday discussed how they used social media channels, such as Instagram and Twitter, to find an audience for their work. The panel, “Now Playing: Two Release Models …

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Filmmakers Say Instagram, Twitter Key to Generating Buzz at …

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Posted in Instagramby NBT News Newsby NBT News Next Big Thing In Social Media

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