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Tag Archive | "research"

Mobile Marketing Spend To Surpass $55 billion

Our ever growing reliance on smartphones and the rising capabilities of the most recently released handsets have enabled marketers to offer more sophisticated mobile ads, apps and websites. Having the appropriate mobile ads and fully optimised mobile site or app in place is key, as consumers now have the ability to purchase any time, anywhere and expect businesses to cater to this.  Another reason that mobile marketing has become so important is its involvement in the consumer purchase process, with mobile’s often being the first point of contact or heavily used in the research stage.

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Mobile Marketing Spend To Surpass $55 billion

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Mobile Search And Discovery To Touch $15 Billion By 2017

Juniper Research has released their report on the future of Mobile Search and Discovery. The findings of the report suggest that the future for this sector is bright. It has been estimated that the mobile search and discovery market will grow nearly 3 times its current estimated size over the next five years

 

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Mobile Search And Discovery To Touch $15 Billion By 2017

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Posted in Facebookby NBT News News

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