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Tag Archive | "mobile"

Smart Wireless Accessory Market On The Rise

A recent report from Juniper Research has shown that the market for smart wireless accessories is on the rise. The emerging market for app-enabled devices is growing in popularity and is expected to affect different aspects of our day-to-day life

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Smart Wireless Accessory Market On The Rise

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Posted in Facebookby NBT News News

U.K. Cycle Maps By Google

Google has just launched a ‘Cycle Maps’ service for U.K. A similar service was launched in the U.S

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U.K. Cycle Maps By Google

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Posted in Facebookby NBT News News

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Mobile Search And Discovery To Touch $15 Billion By 2017

Juniper Research has released their report on the future of Mobile Search and Discovery. The findings of the report suggest that the future for this sector is bright. It has been estimated that the mobile search and discovery market will grow nearly 3 times its current estimated size over the next five years

 

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Mobile Search And Discovery To Touch $15 Billion By 2017

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Posted in Facebookby NBT News News

Could Mobile Apps Finally Make 2013 The Year Of Mobile?

At the turn of each new year, one of the key predictions for the coming year is that it will finally be the year that mobile ads take off. Unsurprisingly it is once again predicted to be one of this years huge trends, but 2013 could be the last year that we write these predictions off. Below are some reasons why it may finally be time to create a killer mobile ad strategy! One of the principle reasons is a steep increase in the number of tablets and smartphones activated over the Christmas period

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Could Mobile Apps Finally Make 2013 The Year Of Mobile?

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Posted in Facebookby NBT News News

The Future Of Mobile Augmented Reality

The popularity of mobile augmented reality (AR) has risen in recent years and this greater exposure and success is set to bring about a number of changes to how it is used. The concept has altered dramatically in terms of usage, as companies attempt to move away from a reliance on location based services and create niche offerings for their desired audience.

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The Future Of Mobile Augmented Reality

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Posted in Facebookby NBT News News

Is Your Mobile Campaign Plagued by Fraudulent Clicks?

On the surface it may appear that your mobile advertising campaign is achieving a degree of success, with a high number of clicks for your ads. However many mobile marketers will be surprised to find that a staggering 40% of all mobile clicks are accidental or fraudulent, with this percentage of clicks being completely useless and having a minute 0.1% conversion rate. Of these worthless clicks, 22% are likely to be accidental and the remaining 18% caused by click fraud

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Is Your Mobile Campaign Plagued by Fraudulent Clicks?

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Posted in Facebookby NBT News News

Google Adwords Free Advice Mohr Publicity

Google AdWords Call Tracking To Improve Campaign Success

Every marketer knows that their online efforts are not simply driving online conversions, but that they are a key driver of a considerable proportion of offline transactions. This is even more evident for your PPC efforts, as your ads and landing pages are always likely to include your phone number and the locations of your physical stores, which leads to a number of purchases that cannot be tracked and attributed to the appropriate source.

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Google AdWords Call Tracking To Improve Campaign Success

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Posted in Facebook

The Value of Wearable Devices Will Soar

According to a recent study from Juniper Research, the next generation of wearable devices will cause the value of the sector to rise rapidly and reach $1.5 billion within the next 2 years. The report, entitled “Smart Wearable Devices: Fitness, Healthcare, Entertainment & Enterprise”, defines a wearable device as “a device which accepts input and processes that input and while being used, is worn on or otherwise attached to the body”.

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The Value of Wearable Devices Will Soar

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Posted in Facebook

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