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How Grammy Nominees Stack Up on Social Media

What if Grammys were given out based on popularity on social media? This infographic examines which nominees are dominating Facebook, Instagram, Twitter and YouTube.

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How Grammy Nominees Stack Up on Social Media

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Posted in Instagram

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How to Take Your Pinterest Engagement And Results To The Next Level

After all the buzz and commotion about “this” new site that is taking over social media, you have signed up for it and started using some of its features. Reading article after article, you have finally convinced yourself to join the new social media site on the rise, Pinterest. That was pretty much …

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How to Take Your Pinterest Engagement And Results To The Next Level

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Posted in Pinterest

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RebelMouse: Keeping a Grip in One Big Social Whirl

Busy social networkers will know how much hassle it can be to keep swapping between different services, each with its own app or website. The aggregators tested here aim to make your life simpler by bringing many social networking accounts into one place.

Stephanie Haberman

Rebel Mouse, the new web service by former Huffington Post CTO Paul Berry, wants to be the front page to your life on the internet.

On first glance, it looks like a digital newspaper of your social life, organized on Pinterest. After you spend some time on the site, it becomes clear that it’s much more than that.

Although people are great at updating social networks such as Twitter and Facebook, their personal websites are a constant source of embarrassment. Berry told Mashable, Rebel Mouse brings it all together.

“When I was chief tech officer at Huffington Post, people would constantly come to me asking me how to build a homepage,” Berry said. The only answer he had to give is that it was really hard. He knew, however, that it should be something that was easy to do.

Rebel Mouse lets you connect your Facebook and Twitter to a homepage that constantly refreshes itself. You are also able to rearrange posts so that you have a level of editorial curation that supersedes what Facebook and Twitter alone provides.

While the website only allows for Facebook and Twitter integration at launch, Instagram and Tumblr will be integrated in “three to six weeks, max,” according to Berry. Also coming soon to the service is an increased ability to see what other Rebel Mouse users are doing.

In the longer run, Rebel Mouse hopes to monetize organically by providing businesses an e-commerce platform, allowing people such as photographers and fashion designers to sell their wares in a dynamic, visual way. Another form of monetization they plan on is sponsored content.

“I hate display advertising,” Berry told Mashable. “Brands are dying to become publishers, but they know that they are bad at it. Rebel Mouse should help them be good at it, and help them engage with influencers as well.”

The platform is also working on a native iOS mobile app, which it has unique plans for. “We’re going to allow people and businesses to launch personalized iOS apps using our platform.” Berry told Mashable. These apps will allow people with large personal followings as well as businesses to create native apps that allow fans and followers to track what they do in the social space in a centralized location.

“It’ll be a reasonable price point,” Berry said— something around $20 a month to have an app, and then an additional $1-$3 a month.

A basic Rebel Mouse account will always be free, Berry said, but if you want your account pointing to a personal domain name, you will need to pay $3 a month. If a business wants to use a Rebel Mouse in a personalized way, they’ll have to pay $3 a week, which comes out to be just over $150 a year.

So is it more of a publishing platform, or a social platform?

“The magic is in that it’s both,” Berry told Mashable. “A social platform where you are just reading doesn’t feel right. A publishing platform that isn’t social is frustrating.”

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Posted in Facebookby NBT News Instagramby NBT News Next Big Thing In Social Mediaby NBT News Twitter

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Social Media BLING: The Next Big Thing?

How to get a celebrities and the elite to follow you on Twitter

Twitter expert Keith Keller reveals how you can land a spot in your favorite celebrity’s follow list in 2013.

Find the right target “You have a better shot at being followed by a celebrity who actually follows their fans,” says Keith. “They obviously take an interest in them.” • Leighton Meester? She follows 130 people. Too hard. • Justin Bieber? He follows over 119,000. Totally doable!

Stand out from the crowd When trying to get a celebrity’s attention in their feed, you have to make your tweet stand out. “Using keywords is the best way to get their attention,” says Keith. “Find out what they’re interested in and what they’re tweeting about.” • Use trending hashtags• Include your own hook• Be consistent (they’ll notice you eventually!)

… but don’t be creepy The worst thing you could do is make your username something stalkerish like @justinbieberismine because chances are, it will just get you the wrong kind of attention. Instead, Keith suggests you use something “catchy and easy for them to remember”.

Find out what’s important to them “Showing support for something that’s important to them is an almost fail-proof way to get their attention,” reveals Keith. “Retweet links they’ve posted, share their videos and help them promote something that they really believe in.” Nothing OTT, just a few flattering words and a compliment, or two!

Make their fans your fans Need one last shot? Flood their Twitter stream. “Target their Twitter friends by replying to their posts,” says Keith. “Aim to write the best ever tweet – something witty that they want to retweet.” Your celeb will see that every tweet in their feed is a retweet of yours. You must be someone worth following then, right? Genius.

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Posted in Next Big Thing In Social Mediaby NBT News Twitter

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How to Get Started Building a Digital Media Strategy

It’s a different world out there. In 2013, digital media-social media platforms such as Facebook and Twitter, plus other digital avenues such as YouTube, Instagram, Pinterest and others-will become increasingly important to brand awareness.

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How to Get Started Building a Digital Media Strategy

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Posted in Instagram

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Pulse Gets More Personal, Lets Users Add Their Facebook, YouTube, Instagram, Flickr & Tumblr Feeds

Pulse, the popular news-reading app for the Web and mobile, just announced that it is going beyond the standard news sources it currently features and is adding authenticated social feeds from social sites like YouTube, Tumblr, Instagram, Flickr and Facebook to its app.

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Pulse Gets More Personal, Lets Users Add Their Facebook, YouTube, Instagram, Flickr & Tumblr Feeds

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Posted in Facebookby NBT News Instagramby NBT News Newsby NBT News Next Big Thing In Social Mediaby NBT News Twitterby NBT News YouTube

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Twitter Blew Out Facebook During 2013 Super Bowl

Super Bowl XLVII was close on the pitch, but the battle of the social networks was a walkover, with Twitter being mentioned in half of all adverts aired during coverage on the US television network CBS.

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Twitter Blew Out Facebook In Last Night’s Super Bowl

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Posted in Instagram

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Genius Ways Social Media Was Used During Superbowl Black Out

Samantha Murphy on Mashable
Advertisers shell out big money each year to get it front of millions of eyeballs on Super Bowl Sunday, but some brands banked on social media to create buzz. In many cases, it paid off — companies that were quick on their feet during opportune moments such as the stadium blackout became a huge topic of conversation on the web, seemingly cost free.The strongest example of this is Oreo, whose quick-witted ad hit just minutes after the power went out at the Mercedes-Benz Superdome. The ad — which said, “No power? No problem. You can still dunk in the dark” — was retweeted nearly 15,000 times and won respect for making the most of the situation. It created even more buzz than its TV ad.

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Posted in Instagramby NBT News Next Big Thing In Social Mediaby NBT News Twitter

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