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Top 5 Instagram Marketing Trends CMOs Should Prepare for in 2018

If your brand still doesn’t have a social media marketing strategy in place, you’re falling behind. Social media has become an integral element of every brand’s digital marketing strategy (and… Read More > > >

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Jake Paul on Suicide Video: What Logan Did Was Very Wrong

Logan Paul’s little brother is now cleaning the remnants of his brother’s mess … both chiding and defending his brother for posting video of a suicide victim. Fellow YouTube star Jake Paul posted this video Monday and dubbed it “YouTube, Let’s…

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How to Design a New Brand Identity for Your Business

Are you finding it hard to develop a brand identity? Or have you been falsely under the assumption that you fully understand the identity of your brand, even though it… Read More > > >

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Social Sidekick February 2018: Social Holidays, Themes, and Noteworthy Events

And just like that, we’re already onto the second month of 2018! Expect to see a lot of red, not just for Valentine’s Day but also for social holidays like… Read More > > >

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When Brands Chat on Social Media

Social media is traditionally thought of as a brand-to-customer or customer-to-brand marketing channel.But what happens… Read More

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Retaining Customers in the Age of Dying Brand Loyalty

You’ve probably heard that it’s cheaper to keep a current customer than to acquire a… Read More

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Sarah Silverman Explains Why She Paid Medial Bills for Befriended Twitter Troll

Sarah Silverman is able to look past the conduct of a man who went on social media and called her a “c***” … she says because the poor guy is suffering with no financial ability to ease the pain.  We got the comedian at LAX Thursday and…

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Brand Perception: Modern Customer Service on Twitter Is Also PR

Much like peanut butter and jelly, modern customer service on Twitter seems predestined.How to Improve… Read More

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