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Latin American PR Trends: A Focus on Creating Value

In today’s media-saturated market, information overload is a real concern, especially if you’re trying to… Read More

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Beyonce Pays Homage To Lil’ Kim, All in Costumes

Beyonce was Lil’ Kim for Halloween but she didn’t just have one costume in her closet … she had 5!  Bey shared the looks on her Instagram Friday, a few days post-Halloween, and it’s impressive. There’s 1997 Lil’ Kim in a fluorescent fur from…

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How Earned and Paid Media Are Merging—and How It Impacts PR Pros

If there’s one constant in the world of public relations, it’s change. The profession is… Read More

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Infographic: Trick or Treating on Social Media—A Halloween Data Story

The grown-ups aren’t only in charge of stocking up on candy anymore. This Halloween data… Read More

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12 PR Blogs Your Competitors Are Reading (And 3 They Don’t Yet Know About)

What’s on your to do list today? Measuring the performance of your latest campaign? Writing… Read More

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When to Use Sponsored Content

Sponsored content is a hot topic right now. How does a savvy PR pro know… Read More

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Facebook, Instagram, Snapchat, and LinkedIn Updates You Need to Know

2017 has seen a stack of exciting updates from all the major social media platforms.… Read More

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Social Sidekick November 2017: Social Holidays, Themes, and Noteworthy Events

Winter is coming, but holiday treats, friend and family time, as well as a well-tuned… Read More

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