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Managing a luxurious reputation – social media to amplify brand identity

I recently contributed the article below to Utalk Marketing, a UK based digital marketing news site on managing reputation for luxury brands in social. If you’ve read some of the posts on my blog, you’ll recognise the themes I’ve covered off in this article. ————————————————————————————————————————— …

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Five Pinterest Tips & Tricks for Bloggers

Okay, now that I have been blogging for a little over a year, and pinning for even longer, I feel like I can write a post on using Pinterest as a way to drive traffic to your blog, especially when about 50% of the traffic I get on my blog is from Pinterest. I am by no means an expert, but there are …

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We Are Social’s Monday Mashup #158

Facebook ads on par with TV for FMCG According to those FMCG brands using Facebook, advertising on the network is as effective as its TV equivalent and offers a better return on investment. Nestle and General Mills both claimed they could trace a high percentage of sales to Facebook advertising afte …

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Digital RoundUP 18/03/2013

Google Reader Last week via the Google Reader blog it was announced that Google Reader would be shut down as of 1 st July. The statement said; usage of Google Reader has declined, and as a company we’re pouring all of our energy into fewer products.If you want to retain your Reader data, including s …

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Stickpins in a voodoo doll might work better…

Still working on the Pinterest thing, so here are some tidbits from the book Pinterest Power: -the best times to pin in order to be seen and get repinned are between 2:00 and 4:00pm and between 8:00 and 1:00am EST -Saturday is the best day, Wednesday is 2nd best -some say Saturday morning is the bes …

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How Can Your Business Benefit From Pinterest’s New Analytics Tool?

Last week Pinterest finally launched what many business users on the image-sharing network have been crying out for – its brand new web analytics. Why all the excitement? Well up until now, Pinterest users have found it difficult to gain meaningful insights into how their audience was engaging with …

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The Perplexing Issue of Pinning and Copyright

For the past two weeks, I’ve been struggling to make a decision for my blog about pinning and copyright. The problem is, I don’t really know how I feel about it. On the one hand, I’m flattered that so many people want to pin something I’ve made, and I did put it on my blog to show other people how t …

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Growing Your Blog: Small Ways to go from 0 to 100

Welcome to my blog series “Growing Your Blog: Small Ways to go from 0 to 100!” I’m no professional, I’m a married woman who has a husband and dog and house to take care of, and I’m also moving so I’m busy. But because I’m unemployed I have had time to devote to my blog. I’m going to set this up be r …

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