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Sales Influence in the PR World: Quota Driven

It’s no surprise that PR pros can have an impact on the way a sales… Read More

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A Day, Week, and Month in the Life of a Marketing Data Analyst

In today’s data-driven climate, nearly every business and departmental decision is influenced by numbers. Never… Read More

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How Far We Have Come in Teaching Communications

In the span ten years ago, technology and social changes have influenced how public relations… Read More

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How to Measure Influence: 12 Communications Pros Design Their Ideal Algorithm

For each significant purchase decision they make, Google research found the average shopper used 10.4… Read More

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5 Things to Do When Your Business Gets a Bad Review

No small business owner likes it when their business gets a bad review. Criticisms posted… Read More

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Lori Loughlin Defends Daughter Against Vlogging Car Crash Allegation

Lori Loughlin vehemently denies her daughter was filming herself behind the wheel moments before she got into a car crash … which was posted on YouTube, but has since been taken down. The “Fuller House” star was at LAX when we asked about…

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How to Boost Brand Awareness with Social Media

Social media has become one of the most effective marketing tools. It’s created an entirely… Read More

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5 Reasons Why You Need an Internal PR Newsletter

As PR pros we can get caught up in the everyday tasks of our work.… Read More

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