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Social Sidekick: Your Monthly Guide to Social Holidays, Themes, and Noteworthy Events

It seems like we blink and suddenly it’s March, which brings springtime and daylight savings (yay for longer days and sunshine!) along with March Madness and the illustrious Academy Awards.… Read More > > >

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SI Swimsuit Rookie of the Year Alexis Ren Excited to Be Modeling Pioneer

Alexis Ren’s not trying to hear the haters dismissing her as an Instagram model who has no biz being SI’s Swimsuit Rookie of the Year — she’s too busy changing the game … for the better, she says. Alexis told us she’s excited to be part of the…

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Miley Cyrus Obsessed Fan Nabbed by Cops After Menacing Posts, Trip to L.A.

Miley Cyrus has an obsessed fan who traveled cross-country — without invitation — to see her in person, and left some bizarre Facebook posts that forced cops to take him into custody … TMZ has learned. The guy is from the Milwaukee area,…

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Pitching Success Stories from PR Pros in the Trenches

Public relations pros know how tough it can be out there in the media pitching trenches. Just check Twitter any day of the week. You’ll see PR folks lamenting the… Read More > > >

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5 Ways PR Pros Can Take Advantage of the Facebook Algorithm Change

Facebook has recently made some significant changes to the News Feed algorithm.If your business relies heavily on Facebook to generate engagement, drive product awareness, and bring in new leads, these changes will have… Read More > > >

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Infographic: Super Bowl 52 by the Numbers

2018’s Super Bowl win was the Eagles first in the team’s 85 year history. That’s why going into the NFL Championship, it was no surprise that the Patriots with their… Read More > > >

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5 Common Client Misconceptions About Public Relations

Public relations is enjoying a bit of a resurgence these days as a method of raising a brand’s visibility.75 percent of marketers say they plan to increase PR spending over… Read More > > >

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Crisis Management: How 3 Brands Recovered Right Away

It might be a side effect of how many of us live online, but brand crises seem to be coming at a faster clip than ever before. Uber is a… Read More > > >

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