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Archive | Next Big Thing In Social Media

Social Media Trends 2016

Brands, agencies, and marketers working in digital media will tell you, innovation happens so rapidly that predicting future trends and reviewing trends from previous years can either be illuminating, or a subtle evolution, as platforms attempt to better monetize their offerings from the previous year’s developments. For example, with the popularity of the Millennial target as a marketing focus, last year, brands became more interested in Snapchat, although Snapchat had already launched Stories and Discover back in 2013 and 2014. However, as a result of Snapchat’s growing popularity among this target, as well as messaging trends around with the world along the likes of LINE, WhatsApp, WeChat, and Kik, we saw a larger movement from major platforms like Facebook and Instagram to develop enhanced messaging capabilities. In 2015, companies serving the industry like Union Metrics, Spredfast, and Sprinklr, continued to acquire, merge, and develop their offerings in an attempt to become all-in-one solutions more sophisticated in their ability to track, measure, and curate content. Looking to 2016, we expect to see improvements when it comes to the accuracy of measurement capabilities, the integration of tracking paid performance, and refining clunky or overwhelming U/X issues. Additionally, the following five trends will continue to drive best-in-class social media marketing.

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12 Resolutions That Could Save Your Identity in 2016

Another New Year is upon us. Bring on another raft of resolutions I say! I mean, what would a New Year be in the absence of resolutions? As Aldous Huxley wrote in Time Must Have a Stop , “Hell isn’t merely paved with good intentions; it’s walled and roofed with them. Yes, and furnished too.” This year, I am advocating something simple: It’s high time we (as in all of us – business, government and consumers) stop making it so easy for scammers, phishers and identity thieves.

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President Obama Joins Jerry Seinfeld For A Chat In ‘Comedians In Cars Getting Coffee’

Over the past six seasons, a veritable who’s who of the comedic world — including Louis C.K., Will Ferrell, Sarah Silverman, Larry David and Chris Rock — has joined Jerry Seinfeld for a ride and a cup of joe in the Crackle series “ Comedians In Cars Getting Coffee .” But Seinfeld took a detour from tradition in the season 7 premiere, which debuted on Wednesday night. Instead of the typical jokester, the actor welcomed an elected official to the program, none other than  President Barack Obama . Following the show’s model of riding around in a vintage car before having a chat over coffee, the episode showed Seinfeld and the commander-in-chief cruising around the White House driveway in a 1963 Corvette Stingray.  Yes, that’s Obama driving in circles around his front lawn — likely one of the rare occasions during his two terms in office that he found himself behind the wheel of a vehicle.  For the “coffee” segment of the show, the duo retired to a dining room in the basement of 1600 Pennsylvania Avenue for a tête-à-tête. There, the president opened up about his obsession with nachos, his underwear preference and his experience living in the White House. (Naturally, POTUS also managed to also sneak in a plug for Obamacare.) Watch the episode here.  Hop in a 1963 Corvette with @JerrySeinfeld & @POTUS in the latest episode of Comedians in Cars Getting Coffee.

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This Tumblr Of Loved Ones’ Final Texts Reveals The Beauty Of Ordinary Lives

Everyone’s heard stories of people whose lives end on extraordinary notes: The adventurous senior who goes skydiving to check it off her bucket list. The multiple-cancer survivor with an optimism and thirst for life in the face of adversity. The mother who dies at peace and without pain at home as family and loved ones are by her side. But less shared are the tales of more complicated deaths, and the tragically sudden. The father and daughter who never said, “I love you.” The best friend who was the life of the party but died the next day in a car wreck. The young lover who had a heart attack in his sleep.

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#LatinoTwitter in 2015

In 2015, #Latinos seized the power of Twitter to mobilize, make their voices heard, and define and reclaim what it means to be Latino/a/x. They tweeted about politics, social movements, and the lack of diversity in STEM and public office, among other things. Below is a list of the most important hashtags Latinos used in 2015. As this list shows, 2015 is only the beginning for #LatinoTwitter.

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The 50 Funniest Tweets From Women In 2015

The ladies of Twitter never fail to brighten our days with their brilliant — and succinct — wisdom. Each week, HuffPost Women rounds up hilarious 140-character musings . To celebrate 2015, we’ve rounded up 50 of the funniest tweets from women from this past year.  Scroll below to read some truly laugh-out-loud tweets from some wonderful women. Visit our Funniest Tweets From Women page to read more tweets from our past collections.      Also on HuffPost:  — This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.

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Someone Let Your Voting Data Leak Online. Here’s What That Means

There’s a database of 191 million voter records online, and no one knows where it came from or who owns it.  That revelation comes from security researcher Chris Vickery, who found the data on Dec. 20 and shared his discovery with an anonymous privacy advocate at DataBreaches.net  and CSO Online’s Steve Ragan, who confirmed that the records of American voters  — including himself — are indeed available for free online. The data in question includes the full of name of a given voter, his or her home address, phone number, gender, date of birth, state voter ID, unique voter ID, date of voter registration, phone number, political affiliation and whether or not he or she voted in primary elections, beginning in 2000.  Stewart Brand, the founder of the Whole Earth Catalog, famously said that ” information wants to be free .” But when it comes to the  sacred act of voting  in a democracy, should  that information be freely and easily accessible online?   “Our society has never had to confront the idea of all these records, all in one place, being available to anyone in the entire world for any purpose instantly,” wrote Vickery  on Reddit on Monday. “That’s a hard pill to swallow.” While state voter registration records  are public records, it isn’t always easy — or cheap — to access them across the United States.  Using voter data is also tricky. Depending on the state, the data may not be used for commercial or charitable purposes, or it may  only  be used for political or electoral purposes, or it may have no restrictions at all.  Both Ragan and DataBreaches.net suggested that the data originated with campaign software vendor NationBuilder, which provides its users with access to a national voter file .  NationBuilder founder and CEO Jim Gilliam, however,  told The Huffington Post  that while some of the data probably came through his firm, the schema — or how it’s structured — is not theirs .

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Everyone Deserves Internet Access, Mark Zuckerberg Says

Mark Zuckerberg wants to bring Internet access to everyone. In a column published Monday in the Times of India, the Facebook CEO once again made his case for “free basic internet services.” The column arrived just days before the Telecom Regulatory Authority of India is slated to rule on net neutrality — a decision that could have a major impact on Facebook’s ability to provide services to people in India.  “In every society, there are certain basic services that are so important for people’s wellbeing that we expect everyone to be able to access them freely,” Zuckerberg wrote. He compared basic access to the Internet to basic healthcare, basic education and basic library books. We repeat the word “basic” because the Facebook CEO did, underscoring that the Internet he envisions bringing to everyone is  not  the same thing you’re likely reading this article on right now. Instead, Zuckerberg’s talking about Facebook’s Free Basics platform. Free Basics, which operates under the Internet.org umbrella, provides limited services — things like weather, health information, messaging and, yes, Facebook — to people who otherwise might not be able to access the Internet at all

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