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Automation On AdWords – Smart Display, Enhanced CPC, and Dynamic Search

Google recently added Smart Display Campaigns to its roster of automated products, which already includes Smart Bidding and Dynamic Search Campaigns. All three elicit the drive to make online advertising simpler, more automatic, and less time-consuming. But how do these products actually work and what will the impact be for marketers? Google clearly isn’t new to automation. Almost all of its commercial products use some form of algorithmic programming and big data management

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Mass Hacking: Time To Go Off-Line

Last week’s mass cyber-attack could produce the wrong lessons. The immediate takeaway seems to be that large institutions need much better cyber-security systems. But there’s a much simpler and better solution: Vital systems that can’t withstand the catastrophic risk of malicious hacking should just go offline. Hackers will always be able to find ways of getting into networked systems. The fantasy of ever better cyber-security is delusional.

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Bill Maher Blasts Social Media Tycoons For Creating Such Addictive Products

Bill Maher says social media tycoons should “stop pretending that they are friendly nerd Gods building a better world.” Instead, the “ Real Time ” host has called on them to admit they are “just tobacco farmers in T-shirts, selling an addictive product to children.” “Let’s face it, checking your ‘likes’ is the new smoking,” he said Friday. Maher referenced a recent CBS “60 Minutes” report on the concept of brain-hacking. It alleged that tech companies purposefully design addictive products which force people to constantly feel the need to “check in.” “Every time you check your phone, you are pulling that slot machine handle because you may get that reward,” Maher said. “It’s come to this?

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Twitter Can’t Even With Fox’s Morning News Alert

Leave it to Fox News to send a morning push alert quite possibly worse than your morning alarm.  On Thursday around 9 a.m., Fox News sent a push notification through Apple News with the message: “Most men just want a woman who’s nice.”  Great. Thanks for that.  The alert was for an article written by family and marriage author Suzanne Venker (who also wrote  The Alpha Female’s Guide to Men & Marriage: HOW LOVE WORKS ), who says that men want a “nice” woman ― which apparently means “women who are easy to love.”  “Most husbands have no desire to lord over their wives, but they don’t want to fight with them either. All they want is peace,” Venker writes. “And the nicer you are, the more likely they are to find it.” Luckily, Twitter users took note of the completely unnecessary and rather ironic notification, and decided to send Fox News a couple morning messages of their own.  Most men just want a woman who's nice and signed an arbitration agreement. — Chloe Angyal (@ChloeAngyal) May 11, 2017 When Fox News, which has paid tens of millions to settle sex harassment cases this year, sends you an alert about nice women – @EmilyRPeck pic.twitter.com/HwdPoFO8F7 — HuffPost (@HuffPost) May 11, 2017 “Most men just want a woman who's nice” me: pic.twitter.com/x3z0jGFLYL — Jenna Amatulli (@ohheyjenna) May 11, 2017 this is the worst Dr. Seuss book I've ever read pic.twitter.com/OBvRE4uLFv — Melissa Radzimski (@melissaradz) May 11, 2017 News alert this am from Fox News “most men just want a woman who is nice”…WTH!! Was this an actual study

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Mother’s Day Ad Shows Moms From The Perspective Of Toddlers

When you’re a tiny toddler, grown-ups seem can seem like all-powerful giants.  In honor of Mother’s Day, Brawny Paper Towels released an ad that shows moms from the perspective of their toddlers. To create “Once a Mother, Always a Giant,” four moms gave their toddlers Snapchat Spectacles and captured ordinary moments in their everyday lives ― from cleaning up messes to cuddling at night to putting bandages on scrapes.  Basically, it’s clear that moms are superheroes. (And kids make a lot of messes.) — This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.

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Psychedelic Video Explains The History Of The Entire World In Under 20 Minutes

It’s a trippy, whistle-stop lesson on the history of the world. YouTuber Bill Wurtz takes just under 20 minutes to chronicle our planet’s entire past in a new psychedelic video that’s going viral online. At breakneck speed, he takes viewers on the rollercoaster ride that is the creation of the universe to the Cold War and the invention of the internet ― using his trademark quirky jingles and basic graphics to ram the points home. Wurtz posted the video online Wednesday. By early Friday, it had garnered more than 4.5 million views.

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Why Twitter Isn’t Banning Donald Trump

Twitter CEO Jack Dorsey has revealed why he doesn’t plan on banning President  Donald Trump from the microblogging service anytime soon — despite facing repeated calls to do so. “ I believe it’s really important to hear directly from our leadership,” he told NBC’s “Sunday Today” in an interview which airs Sunday. A preview was posted online Thursday. It’s critical to hold leaders accountable and conversations should be held “out in the open rather than have them behind closed doors,” Dorsey said.  “If we were all to suddenly take these platforms away, where does it go?

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Stephen King’s Anti-Trump Tweets Are Amazingly Relentless

If Stephen King ― inventor of gutter clowns , ghostly twins and blood-smeared teens ― is feeling spooked, you know something’s amiss. Wednesday, on the tails of President Donald Trump ’s decision to fire FBI director James Comey , the writer tweeted, “Donald Trump: A remarkable combination of unhinged and dumb as dirt. Time to start talking impeachment. Really. Enough is enough.” Donald Trump: A remarkable combination of unhinged and dumb as dirt. Time to start talking impeachment

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